6 New Year’s “Ressaylutions” for 2011 from The Essay Expert

6 New Year’s â€Å"Ressaylutions† for 2011 from The Essay Expert The Essay Experts Top 10 Grammar and Spelling Errors of 2010 was such a hit I’ve decided to continue on the New Year’s theme.   What are The Essay Expert’s New Year’s Resolutions (Ressaylutions?)   They range from improvements to my communications with you, my readers, to new ventures in my creative life. 6 New Year’s Ressaylutions for The Essay Expert:   1.  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Convert my website to WordPress. From everything I read, WordPress is the way to go for ease of use and search engine optimization (SEO).   I found a company in India that is working on this project for me as I type.   I’m excited to make my own website changes instead of always depending on a designer. 2.  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Make it easier for my readers to choose the topic they want to read about. This means having 4 separate e-lists:   a) Job Search (Resumes Cover Letters); b) College Admissions; c) LinkedIn Professional Writing; and d) Everything; e) Current Blog Newsletter only.   Within the next 3 months I plan to give subscribers a chance to choose their topic(s) so they won’t get emails about issues that may not interest them. 3.  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Create autoresponders. This project is related to ressaylution #2.   Once someone signs up for a particular list, he or she will receive a weekly email with relevant information.   Some of that information will be my older articles on the subscriber’s chosen topic.   This way new subscribers won’t miss out on the great articles I wrote in the past! 4.  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Guest blog. I wrote for other people’s blogs quite a bit when I first started my business, and it has been a while since that has happened.   I look forward to creating alliances with some other bloggers and exchanging our wisdom! 5.  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Start an Artist’s Way group. I will be stirring up more creative energy in my life and in the world by leading an Artist’s Way group.   Whether this group will be virtual/remote or in-person or both has not been determined.   The Artist’s Way is a 12-week program that unblocks creativity through writing daily â€Å"morning pages,† going on weekly â€Å"artist’s dates,† and doing other prescribed exercises.   I’ve already started morning pages (2 days down, a lifetime to go!) and took my inner artist on a chilly walk tonight.   If you’re interested in participating in a group, please contact me at BrendaB@TheEssayExpert.com or 608-467-0067. 6.  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Continue to write and share about writing issues, job search issues, and sometimes life issues that strike my fancy each week and that my readers care about.   Expect some short articles from time to time that simply share an example of a writing issue I’ve seen that week.   I believe real life examples are the best way to teach since they represent the challenges many of you are dealing with every day (that’s not â€Å"everyday†)! What are some of your resolutions for 2011?   And/or what would you like to see from The Essay Expert in the coming year?   I look forward to your comments. Category:UncategorizedBy Brenda BernsteinJanuary 2, 2011 2 Comments Diane Kern says: January 15, 2011 at 3:54 pm I love your resolutions. I want to switch my wordpress.com over to wordpress.org. for the added options it has. Guest blogging is also on my list. I am feeding my inner artist with SoulCollage and sharing it with others by holding workshops. Diane Log in to Reply The Essay Expert says: January 15, 2011 at 8:51 pm Thats awesome Diane! Im so happy to know you are living your creative life! Log in to Reply

Biography of Vo Nguyen Giap, Vietnamese General

Biography of Vo Nguyen Giap, Vietnamese General Vo Nguyen Giap (August 25, 1911–October 4, 2013) was a Vietnamese general who led the Viet Minh during the First Indochina War. He later commanded the Vietnam Peoples Army during the Vietnam War. Giap was the deputy prime minister of Vietnam from 1955 to 1991. Fast Facts: Vo Nguyen Giap Known For: Giap was a Vietnamese general who commanded the Vietnam Peoples Army and orchestrated the capture of Saigon.Also Known As: Red NapoleonBorn: August 25, 1911 in Lá »â€¡ Thá » §y,  French IndochinaParents: Và µ Quang Nghià ªm and Nguyá »â€¦n Thá »â€¹ Kià ªnDied: October 4, 2013 in Hanoi, VietnamEducation: Indochinese UniversitySpouse(s): Nguyen Thi Minh Giang (m. 1939–1944), Dang Bich Ha (m. 1946)Children: Five Early Life Born in the village of An Xa on August 25, 1911, Vo Nguyen Giap was the son of Và µ Quang Nghià ªm and Nguyá »â€¦n Thá »â€¹ Kià ªn. At the age of 16, he began attending a French lycà ©e in Hue but was expelled after two years for organizing a student strike. He later attended the University of Hanoi, where he earned degrees in political economy and law. After departing school, he taught history and worked as a journalist until he was arrested in 1930 for supporting student strikes. Released 13 months later, Giap joined the Communist Party and began protesting against French rule of Indochina. During the 1930s, he also worked as a writer for several newspapers. Exile and World War II In 1939, Giap married fellow socialist Nguyen Thi Quang Thai. Their marriage was brief, as he was forced to flee to China later that year following the French outlawing of communism. While in exile, his wife, father, sister, and sister-in-law were arrested and executed by the French. In China, Giap joined with Ho Chi Minh, the founder of the Vietnamese Independence League (Viet Minh). Between 1944 and 1945, Giap returned to Vietnam to organize guerilla activity against the Japanese. Following the end of World War II, the Viet Minh was given authority by the Japanese to form a provisional government. First Indochina War In September 1945, Ho Chi Minh proclaimed the Democratic Republic of Vietnam and named Giap as his interior minister. The government was short-lived, however, as the French soon returned to take control of the area. Since the French were unwilling to recognize Ho Chi Minhs government, fighting soon broke out between the French and the Viet Minh. Given command of the Viet Minhs military, Giap soon found that his men could not defeat the better-equipped French and he ordered a withdrawal to bases in the countryside. With the victory of Mao Zedongs communist forces in China, Giaps situation improved, as he gained a new base for training his men. Over the next seven years, Giaps Viet Minh forces successfully drove the French from most of North Vietnams rural areas; however, they were unable to take control of any of the regions towns or cities. At a stalemate, Giap began attacking into Laos, hoping to draw the French into battle on the Viet Minhs terms. With French public opinion swinging against the war, the commander in Indochina, General Henri Navarre, sought a quick victory. To accomplish this he fortified Dien Bien Phu, which was situated along the Viet Minhs supply lines to Laos. It was Navarres goal to draw Giap into a conventional battle where he could be crushed. To deal with the new threat, Giap concentrated all of his forces around Dien Bien Phu and surrounded the French base. On March 13, 1954, his men opened fire with newly obtained Chinese guns. Surprising the French with artillery fire, the Viet Minh slowly tightened the noose around the isolated French garrison. Over the next 56 days, Giaps troops captured one French position at a  time until the defenders were compelled to surrender. The victory at Dien Bien Phu effectively ended the First Indochina War. In the ensuing peace accords, the country was partitioned, and Ho Chi Minh became the leader of communist North Vietnam. Vietnam War In the new government, Giap served as the minister of defense and commander-in-chief of the Peoples Army of Vietnam. With the outbreak of hostilities with South Vietnam, and later the United States, Giap led North Vietnams strategy and command. In 1967, Giap helped oversee the planning for the massive Tet Offensive. Giap was initially opposed to a conventional attack; he had goals that were both military and political. In addition to achieving a military victory, Giap hoped the offensive would spark an uprising in South Vietnam and show that American claims about the wars progress were wrong. While the 1968 Tet Offensive proved to be a military disaster for North Vietnam, Giap was able to achieve some of his political objectives. The offensive showed that North Vietnam was far from being defeated and significantly contributed to changing American perceptions about the conflict. Following Tet, peace talks began, and the United States ultimately withdrew from the war in 1973. Following the American departure, Giap remained in command of North Vietnamese forces and directed General Van Tien Dung and the Ho Chi Minh campaign that finally captured the South Vietnamese capital of Saigon in 1975. Death With Vietnam reunified under communist rule, Giap remained minister of defense. After retiring, he authored several military texts, including Peoples Army, Peoples War and Big Victory, Great Task. He died on October 4, 2013, at Central Military Hospital 108 in Hanoi. Legacy Giap was much admired for his military skills, even by leaders in the West, some of whom referred to the Vietnamese general as Red Napoleon. Giap had no formal military training; nevertheless, he was able to drive the Americans to a stalemate in Vietnam and capture the city of Saigon from the South Vietnamese. Sources Lawrence, Mark Atwood.  The Vietnam War: a Concise International History. Oxford University Press, 2010.Warren, James A.  Giap: the General Who Defeated America in Vietnam. Palgrave Macmillan, 2013.

EasyJet Airline Company Essay Example | Topics and Well Written Essays - 2500 words

EasyJet Airline Company - Essay Example The timeline of EasyJet Airline reportedly started in March of 1995 as founder Sir Stelios Haji-Ioannou was noted to have offered flights at significantly low fares in Europe. Currently,it boasts of being â€Å"Europe's leading airline,operating on over 600 routes across 30 countries with our fleet of over 200 aircraft, employing over 8,000 people In its almost 18 years of organizational existence, EasyJet was noted to have been governed by a code of conduct to guide the behavior and decision-making processes of its personnel. The paper hereby presents a critical evaluation of the code of EasyJet Airline through a description of the code and by thoroughly assessing the code’s effectiveness in demonstrating the company’s values and conformity to business ethics. Critical Analysis of the Code The organization’s code was found under the title Governance on their official website: http://corporate.EasyJet.com/about-EasyJet/governance.aspx?sc_lang=en. Upon initial gl ance, the governance page contains information that indicates that the organization’s board of directors commissioned setting principles and ethical policies, of which, it was explicitly emphasized that the â€Å"key to these principles is working in an open and honest manner† (EasyJet Airline, Governance, n.d., par. 2). Likewise, the code was apparently patterned from the UK Corporate Governance Code which allegedly requires the following information to be disclosed:†¢ Terms of reference for the Finance Committee†¢Terms of reference for the Remuneration Committee... ance Committee   Terms of reference for the Remuneration Committee Terms of reference for the Audit Committee Terms of reference for the Nominations Committee   Terms and conditions of appointment / reappointment of the non- executive directors Matters reserved for the Board Non-Audit Services Policy (EasyJet Airline, Governance, n.d., par. 3). Finally, two (2) other documents were disclosed to be incorporated and accessible: (1) Corporate Governance Pages of the Annual Report; and (2) division of responsibilities of the Chairman and CEO (EasyJet Airline, Governance, n.d., par. 4). The Corporate Governance Pages of the 2012 Annual Report are found on pages 44 to 48 and contain the following major portions, to wit: principles statement, statement of compliance, leadership, directors’ conflicts of interest, board engagement with investors, board committees, relations with investors, internal control, risk management and internal audit (EasyJet, Corporate governance, 2012). T he Ethics Resource Center has recommended a code outline that should apparently contain the following format: I.  Ã‚  Ã‚   MEMORABLE TITLE   II.  Ã‚   LEADERSHIP LETTER   III.   TABLE OF CONTENTS   IV.   INTRODUCTION-PROLOGUE   V.  Ã‚   CORE VALUES OF ORGANIZATION   VI.   CODE PROVISIONS-SUBSTANTIVE MATTERS   VII.   INFORMATION AND RESOURCES (Ethics Resource Center, 2009, p. 1). From the course modules, it was explicitly defined that the contents of ethical codes are as follows: â€Å"standard of conduct, obeying the law, employees,consumers, shareholders, business partners, community involvement, public activities, environment, innovation, competition, business integrity, and compliance/monitoring† (University of Salford Manchester, What is the content of ethical codes?, 2012, p. 6; Crane and Matten, 2007).

Lesson in living Essay Example | Topics and Well Written Essays - 1000 words

Lesson in living - Essay Example In most instances, these derisions occurred in private as many of these individuals in my peer network did not have the legitimate self-confidence to be more expressive and bold with their negative commentaries. It was common, when an unpopular student wearing last year’s fashion trends walked by, to snicker and scorn in an environment where this type of behavior was applauded. I have to admit, more than once, I found personal satisfaction in these mockeries. One particular student, I will call him â€Å"David†, was obviously from a home environment that did not have much financial wealth. David would often wear the same clothing more than once during the school week, which was a significant fashion faux pas in my social network. Moreover, David did not appear to be very intelligent, as during many in-class discussions and examinations, David was not very articulate and often seemed to struggle with the simplest curriculum concepts. It was common practice for my popular friends to sneer and disparage David whenever his perceived intelligence problems were illustrated to the rest of the class. Admittedly, I found these situations quite amusing, a product of my immaturity and high need for social inclusion. One day, during lunch period, our popular table saw David walking by, carrying a sack lunch, which was a significant error for those who could afford higher quality lunches from the diverse cafeteria bakery and vending machines. Deciding to take the lead on the next contempt and disrespect for David, I offered, much more loudly than I had anticipated, â€Å"Here comes our favorite crash test dummy.† David stopped dead in his tracks, having overheard what I just said, a look of confusion and annoyance on his face. Immediately, the group of popular students started laughing, clearly amused that David had overhead my malicious comments. In addition, one popular student spit out a mouthful of milk, illustrating the depth to which he found this situation filled with hilarity at David’s expense. David, seeming neither amused nor infuriated, replied with a single word: â€Å"Thanks†, and simply walked to his table to enjoy his bag lunch. Granted, I was only bothered that I had been overhead with my derogatory comment and felt no empathy for David’s position. Approximately one month after this incident, our social studies teacher assigned an in-class activity where our task was to evaluate three specific students in the class using a stereotype, a cultural artifact, and a cultural term from a list to describe why the chosen student fit these terms. Much to my dismay, I had been chosen by several students for spotlight which highlighted my fashion prowess related to the concept of the cultural artifact. Essentially, the implication was that my fashion sense was a throwback from previous decades which, for the first time, put me in a position of public dishonor. Following this further, according to another student, my choice of clothing â€Å"came directly from a vintage resale clothing rack.† Of course, my popular friends found this considerably amusing and I understood, at that moment, the complex feelings of embarrassment and awkwardness when being a target of degradation. When it was David’s turn to present, he firmly (and articulately) offered to the

Alcoholic beverage Essay Example for Free

Alcoholic beverage Essay TGIF! How many people love to end a long, hard and stressful week with a cold beer in their hands? I know I do! Sixty-seven percent of U. S. adults drink alcohol, a slight increase over last year and the highest reading recorded since 1985 by one percentage point. Beer remains the favorite beverage among drinkers, followed by wine and then liquor. Usually people would think beer is only for drinking and getting a little buzz, but in reality, there is a deeper meaning to beer that is used for several of things that may surprise you. Beer is one of the worlds oldest prepared beverages; possibly dating back to the early Neolithic or 9500 BC, when cereal was first farmed, and is recorded in the written history of ancient Iraq and ancient Egypt. Archaeologists speculate that beer was instrumental in the formation of civilizations. Beer was the first alcoholic beverage known to civilization; however, who drank the first beer is unknown. Historians theorize that humankinds fondness for beer and other alcoholic beverages was a factor in our evolution away from a society of nomadic hunters and gathers into an agrarian society that would settle down to grow crops (and apparently drink). The first product humans made from grain water before learning to make bread was beer. Beer can help you with growing grass. How is beer and grass associated with each other? Next time you see brown spots on your lawns, pour beer on them. The grass will make use of the nutrients, sugar and energy in the beer and grow better. If you ever find slugs and snails in the grass, putting salt on them, to kill them, seems to be a big chore. Take a wide-mouthed container and half-fill it with beer. Bury it in your garden, in such a way that its mouth is at the ground level. Slugs and snails will be attracted to it and, in the process, get drowned. Aside from environmental uses, beer can also be beneficial to the objects around us. Want to bring the shine back to your gold ornaments? Put beer in a cup and dip a piece of cloth in it. Now, rub the gold object, without stones, with the dipped-in cloth. After it starts giving a renewed sign, dry it with a second cloth. Also, beer can polish wooden furniture. If you have some flattened beer left with you, use it to polish your old wooden furniture. Dampen a washcloth with beer and rub the cloth over the furniture, giving it more shiny and healthy look. Beer cannot only polish furniture but it also Removes Stains. For those looking for a solution to their stained clothes or carpet, beer will be the best bet. Pour beer onto the stain and gently rub the area with a brush. After the stain gets removed, blot the area with some water and let it dry. Beer also contains to personal uses. For instance, softening your hair. If you want to make your hair extra soft, make a shampoo with beer. Take half a can of beer and mix in a raw egg. Massage it into your hair and rinse well. You can also rub in a mixture of 15ml beer and 70ml warm water into your hair and rinse it off. This substance can also remove foot odor. You can use beer to remove bad odor from your feet. Wash your feet with beer and then rinse them with soap and water. Dry your feet with a towel and put some talcum powder on them. In addition, it can also remove stains, For those looking for a solution to their stained clothes or carpet, beer will be the best bet. Pour beer onto the stain and gently rub the area with a brush. After the stain gets removed, blot the area with some water and let it dry. Since beer was discovered, it has been in many different cultures and regions. The usage of beer plays a different role in various of countries. Beer Traditions The Honeymoon 4,000 years ago in Babylon, it was an accepted practice that for a month after the wedding, the brides father would supply his son-in-law with all the mead or beer he could drink. In ancient Babylon, the calendar was lunar-based based on the cycle of the moon. The month following any wedding was called the honey month which evolved into honeymoon. Mead is a honey beer and what better way to celebrate a honeymoon. Pubs in Ireland, and you won’t find TVs lining the walls, but people sitting around in circles, drinking pints, and talking with one another. The activity of drinking beer has taken on creative forms to include drinking games, such as beer pong, or visiting multiple bars and pubs in an evening to enjoy a beer from each one. As the consumption of beer has continued to grow in popularity, with beer being one of the most consumed beverages in the world, beer festivals have increased. Most notable is the German festival, Oktoberfest, which just ended. Over 200 years old, the festival began in Germany and has grown to feature cities across the world holding their own Oktoberfest events, with live entertainment, German food, and beer. As the number of breweries has increased, they have begun to partner with nearby cities to hold their own beer festivals. You can often find a number of regional and national beer festivals taking place almost any month of the year. Beer and nutrition? You dont usually see those two words together, but perhaps beer is a bit misunderstood. It may actually be good for you when consumed in moderate amounts. Beer has been brewed for just about as long as humans have been cultivating crops and is actually made with some very healthy ingredients. Those ingredients are hops, brewers yeast, barley and malt. There are different styles of beer and each style has a distinctive flavor and color. Tasting and learning about the different types of beer is as much fun as tasting and learning about the different types of wine. Drinking one beer per day may be good for your health because it has been associated with a lower risk of cardiovascular disease. Why? Experts suggested that the folate found in beer may help to reduce homocysteine in the blood and lower homocysteine levels mean a lower risk of cardiovascular disease. Lab studies have found constituents in beer that lower triglycerides and LDL cholesterol in mice. Drinking one beer per day reduces blood clotting so some studies found that cardiovascular patients who drank one beer per day also lived longer. Other studies have found that women who consume one beer each day have improved mental health. Drinking beer and other alcoholic beverages in moderation may also improve bone density. Of course that doesnt mean that if one beer is good, three or four must be better. That isnt true. Drinking more than one beer or any alcoholic beverage per day can put too much alcohol in your system and that isnt good for you. Heavy drinking has been associated with several health problems, so moderation is definitely the key with drinking beer. The studies also point to one beer per day as being beneficial, not drinking all seven beers in one day per week. That type of binge drinking will overload you system with alcohol too. The benefits of beer nutrition probably have nothing to do with the alcohol and there are some low-alcohol beers and non-alcohol beers available which offer the same heart-protective effect as regular and light beers.

The Contradictory Nature of Soft Determinism :: essays research papers fc

The Contradictory Nature of Soft Determinism I. Introduction   Ã‚  Ã‚  Ã‚  Ã‚  Ã¢â‚¬Å"There is a continuum between free and unfree, with many or most acts lying somewhere in between.† (Abel, 322) This statement is a good summation of how Nancy Holmstrom’s view of free will allows for degrees of freedom depending on the agent’s control over the situation. Holmstrom’s main purpose in her Firming Up Soft Determinism essay was to show that people can have control over the source of their actions, meaning that people can have control over their desires and beliefs, and because of this they have free will. She also tried to show that her view of soft determinism was compatible with free will and moral responsibility. While Holmstrom’s theory about the self’s being in control, willingness to participate, and awareness of an act causes the act to be free, has some merit, her choice to incorporate soft determinism ultimately proved to invalidate her theory. II. Exposition   Ã‚  Ã‚  Ã‚  Ã‚  In Nancy Holmstrom’s Firming Up Soft Determinism essay she set out to prove that people can have control over their desires and beliefs, and therefore are in control of the sources of their actions. She believed it was possible to carry on the view of soft determinism and still hold that we are free to choose and we are at times able to do otherwise. She believed that the standard soft determinist position was inadequate. Her thought was that soft determinists had too limited of a notion of what is required for an agent to be in charge of their actions. The common soft determinist stance was that the agent do what it pleased; the soft determinists simply ignore the question of whether the agent was in control of the sources that caused the actions. Holmstrom’s theory was that â€Å"just because some causes of desires and beliefs, such as brainwashing, make actions resulting from them unfree, it does not follow that any cause of desires and beliefs has the same implications for the freedom of actions resulting from them.† (Abel, 321)   Ã‚  Ã‚  Ã‚  Ã‚  Holmstrom believed that the notion of having control is the heart of the notion of freedom. In order to have control by Holmstrom’s theory the agent must be an important part of the causal process, and the agent must also be aware of its control. An example of this is illustrated by a person accidentally squashing an ant while walking. While the person did play an important part in the demise of the ant, the person was not aware of the action; therefore, the person was not in control of the ant’s life.

Childhood Obesity Prevention and Intervention Essay

â€Å"Childhood obesity has more than tripled in the last 30 years† (Centers for Disease Control and Prevention [CDC], 2008). That statistic is staggering. Data and surveys from the 1970’s to present suggest that the United States has been fighting obesity for a great deal of time and the battle continues, increasing in numbers and ever more alarming trends (Fals, 2009). Obesity has historically been treated as an adult problem, but the tripling of childhood obesity over the last three decades clearly illustrates that children are at exponentially higher risk, requiring a shift in focus. Immediate and continuing efforts are essential in the battle against childhood obesity. Prevention, education, and intervention require the involvement of not only affected children and their parents, but the public, government, and medical community as well. The government and society need to become involved in making prevention and intervention of childhood obesity a top priority. Family involvement is also critical; however, aid is needed to support and educate them. The First Lady, Michelle Obama, has been promoting a campaign (Let’s Move!) to raise awareness and help prevent childhood obesity (White House, 2011). The campaign’s checklists for parents and childcare providers contain numerous simple, but helpful tips like dietary changes, exercising, and restricting television and video game time. Similarly, We Can!  ® is a program offering many resources to parents, caregivers, and local community groups. Like the latter campaign, this program also places focus on diet, exercise, and media usage. The program partners nationally with a number of organizations and media outlets to ensure families in all parts of America have access to information and help (U.S. Department of Health & Human Services [HHS], 2012). More programs like these are needed in communities and nationwide. The number of resources is increasing but not as quickly as the problem they are attempting to help. Strategies for childhood obesity intervention and prevention are surprisingly simple, but it is up to parents to implement them. One strategy is sharing meals as a family. Choosing healthy foods is not easy and parents can help by providing healthy meals and sharing them with their children. In addition, children often model the behavior of parents; therefore, a parent eating healthy foods may influence the child to do the same. Eating together has the added benefit of being an emotionally positive experience for the entire family. According to guidelines from the U.S. Department of Health and Human Services, food choices and physical activity are the most important factors in the obesity battle. Consequently, parents must offer healthy foods in addition to lowering the calories their children consume. Children must also be encouraged to exercise (HHS, 2010, p. 10). Finally, reduction of television, video games, and computer usage encourages children to be more active and gets them moving. Reducing screen time to no more than two hours per day is recommended by the American Academy of Pediatrics (AAP, 2003, p. 427). By implementing these strategies, parents will be able to help their children with making strides towards health. Research studies have determined health dangers faced by obese children are comparable to those of obese adults. Formerly adult-associated chronic diseases are striking children. These diseases (comorbidities) are numerous and may have grave consequences. Diabetes, high blood pressure, sleep apnea, and the metabolic syndrome are only a few examples of the diseases striking obese children (Daniels et al., 2005, p. 2002). Furthermore, additional research has determined that childhood and adolescent obesity can cause early death (Reilly & Kelly, 2011, p. 894). The medical community must provide more research and education to help with prevention of these disease processes and better interventions. Researchers have stressed the â€Å"stigmatization of fatness,† with regard to societal views of this disease (Gard & Wright, 2005, p. 69). Obese children are assumed to be lazy and unworthy of attention. Obese children suffer many psychological issues and the bullying is one of the contributors. A recent study reported, â€Å"Bullying happens every day† and it â€Å"has a direct impact on stress and trauma symptoms† (Brandt et al., 2012). Furthermore, â€Å"Children who are obese are more likely to be bullied† asserts another study (Lumeng et al., 2010). In general, obese children tend to be at risk for depression, anxiety disorders, social phobias, poor self-esteem, eating disorders, and a higher risk of suicidal tendencies. Psychiatric intervention is required to aid obese children in developing normally so these problems do not continue into adulthood. Individual support and support groups could be very effective interventions to consider. The epidemic of childhood obesity is not getting better. Every year it appears to be getting excessively worse. Realistic goals are to educate parents, healthcare providers, and the public, giving them as much research and information as possible. Education, intervention, and prevention are the most important factors for combating the effects of childhood obesity and in helping to ensure the health and happiness of children suffering from this disease. References American Academy of Pediatrics. (2003). Prevention of pediatric overweight and obesity. Pediatrics, 112(2), 427. Retrieved from http://www2.aap.org/obesity/ppt/PREVENTION%20OF%20PEDIATRIC%20OBESITY%20AAP.ppt – 9k – 2010-03-11 Brandt, A., Zaveri, K., Fernandez, K., Jondoh, L., Duran, E., Bell, L., . . . Gutierrez, J. (2012). School bullying hurts: Evidence of psychological and academic challenges among students with bullying histories. Undergraduate Research Journal for the Human Sciences: Special Edition, 11. Retrieved from http://www.kon.org/urc/v11/bullying/brandt.html Centers for Disease Control and Prevention. (2008). CDC – Obesity – Facts – Adolescent and school health. Centers for Disease Control and Prevention. Retrieved from http://www.cdc.gov/healthyyouth/obesity/facts.htm Daniels, S., Arnett, D., Eckel, R., Gidding, S., Hayman, L., Kumanyika, S., . . . Robinson, T. (2005). Overweight in children and adolescents. Circulation, 111(15), 1999- 2012. Fals, A. (2009). Childhood obesity: A bit of history – National childhood obesity. Examiner. Retrieved from http://www.examiner.com/article/childhood-obesity-a-bit-of-history Gard, M., & Wright, J. (2005). The obesity epidemic: Science, morality, and ideology (1st Ed.). New York, U.S.A.: Taylor & Francis Inc. Lumeng, J., Forrest, P., Appugliese, D., Kaciroti, N., Corwyn, R., & Bradley, R. (2010). Weight Status as a Predictor of Being Bullied in Third Through Sixth Grades. Journal of the American Academy of Pediatrics, 125(6), 1301-1307. doi:10.1542/peds.2009-0774. Reilly, J., & Kelly, J. (2011). Long-term impact of overweight and obesity in childhood and adolescence on morbidity and premature mortality in adulthood: Systematic review. International Journal of Obesity, 35(7), 891-898. doi:10.1038/ijo.2010.222.

Jonathon Livingston Seagull Essay

1. The fictional book, Jonathon Livingston Seagull written by Richard Bach, sold over a million copies during its debut in 1970 and stayed on The New York Times Top Ten list for 38 weeks in a row. The story focuses on Jonathon the seagull’s passion for flying and his belief that there is more to life than scavenging for food. Bach explores the idea that there is more to this life than what meets the eye and the extreme satisfaction you receive when doing something you are great at and have a passion for. 2. The setting of this story takes place on some sea shore where thousands of seagulls live. The sea shore setting described in the book really helps to paint a picture of what Jonathon and this flock of seagulls experienced daily, â€Å"It was morning, and the new sun sparkled gold across the ripples of a gentle sea.†(Bach pg 3) 3. Jonathon Livingston Seagull is the protagonist in this story with his strong drive and persistence to be different from the flock and to be his own seagull. The antagonists in the story are the Elders of the flocks of seagulls because they are very closed mined leaders and they force Jonathon and other seagulls to be outcast from society and ban them to a life of isolation and despair. Chiang was an Elder Gull that taught Jonathon very specialized flying techniques and improved his skills and taught him things about life. When Jonathon was outcast from the gull community everyone in the community thought that Jonathon was a reckless and irresponsible seagull, so when Jonathon finally returned to the community and everyone saw how amazing his flying skills were they changed their minds and many of them asked to be taught by Jonathon himself which was breaking the gull community law, This is an example of foil characters. â€Å"His thought was triumph. Terminal velocity! A seagull at two hundred and fourteen miles per hours! It was a breakthrough, the greatest single moment in the history of the flock, and in that moment a new age opened for Jonathon Gull.† (pg 16-17) 4. The plot of this story is a traditional plot type. The story ends with the last words of his Jonathon’s teacher, â€Å"Keep working on love.† Through his teachings, Jonathan understands that the spirit cannot be really free without the ability to forgive, and that the way to progress leads for him, at least through becoming a teacher, not just through working hard as a student. So, if any seagull believes that it is free to do what it wants to, it becomes Jonathan the seagull, for whom, possibilities were endless. Every law is an illusion. Once we become conscious of this, our existence gets a new meaning. a. The biggest conflict was Jonathon going against the norm of the seagull community and ultimately getting expelled from the community for his irresponsible acts. â€Å"For his reckless irresponsibility†, â€Å"Violating the dignity and tradition of the Gull family.† (pg 24) b. The situation at the end where Jonathon returned to the breakfast seagull flock was significant because it demonstrated forgiveness and compassion. These gulls hated Jonathon and wanted nothing to do with him and yet he still had the courage to forgive them and even teach them how to fly like he does. â€Å"You have to practice to see the real gull, the good in every one of them, and help them to see it in themselves.†(pg 89) 5. -This book was definitely one of the more inspiring books that made me think out of the box that I have read in quite some time. For example, I really liked one of the messages that implied that if you want to have a fulfilling happy meaningful life you need to stop following the crowd and make your own path even if there are consequences. If you find something that you are good at and enjoy doing stick with it and master it and watch how it will shape you life. -This story uplifted my spirits and motivated my behavior change in several ways. For example, Jonathon Livingston Seagull is a great example to me because not only does he go against the norm and try to learn everything about his passion in life, he also learns forgiveness and compassion for the other seagulls of the community and wants to teach them how to live a wonderful life. I have noticed in my life that I am most happy when I have found something that I love to do and also when I am helping others find that same thing or serving them in some manner and I think Jonathon mastered this aspect of true charity. â€Å"You have to practice to see the real gull, the good in every one of them, and help them to see it in themselves.†(pg 89) 6. In conclusions the book had both strong and weak contributing factors. The strong factors were that it had a very unique, interesting story line that kept the reader interested enough to keep reading. Bach also used implied messages of inspiration and important values in this life which in my opinion was very cool and had a strong plot. Some of the weak factors were that the book almost needed to be read straight through in one sitting to really get the message and make sense. It was not very challenging to read which could be good and bad. The setting was not very descriptive, it basically just took place either in the air or on the sea shore. I think the proper age group for this book would be late high school students and college students and even young adults. Richard Bach impacted me by creating a plot and story line that delivers a messages that anything is possible in life as long as you want it enough and practice at it thus, I am now interested in making some changes in my life. Works Cited Back, Richard. Jonathon Livingston Seagull. New York: Scribner, 1970.

Are data and sales publishings driving forces

Are data and sales publishings driving forces Are data and sales publishing's driving forces? Reedsy was at The Frankfurt Book Fair this year. The conferences from the self-publishing program were interesting, but often too short to really dig into details. Luckily, I had registered ahead of time for a panel that went almost unnoticed thanks to poor programming; by Saturday morning, most of the trade visitors had either left or were too exhausted to reflect on the state of the industry with any wit or coherence.Porter Anderson, journalist for The Bookseller’s Futurebook and Thought Catalog; Orna Ross, â€Å"indie† author and founder of ALLi; and Marcello Vena, founder of All Brain, a publishing consultancy, convened to answer one brilliant, pertinent question: Is it all about sales?The dissection of a publisher by Marcello VenaPorter opened, putting the question to the panel. First up was Marcello Vena with a 15-minute dissection of a publishing company. Marcello didn’t try to be elaborate or- heaven forbid- present us with another blueprint of how to â⠂¬Å"disrupt† the publishing industry. Rather, he drew a clear, structured picture of what publishing should be about, going back to the fundamentals.Here’s what I took away from Marcello’s contribution: Yes, publishing is a business. The biggest publishers are owned by multinationals and are under the pressure of the markets. And the markets care about sales. Whether this should be its philosophy or not, a publishing company is always there to make money, because else it cannot be sustained. It’s that simple.However- and this is where the beautiful twist comes in- even though sales are just as important to Penguin as to Pampers, selling books isn’t like selling diapers. Publishing is a creative industry. Sales depend on two different capabilities: first,  acquisition (luring the best authors who write the best books, and developing their careers), and second,  marketing (i.e. ensuring that the books get into the hands of their target audience).T his is what makes publishing such a puzzle, an industry resistant to standard strategies of â€Å"disruption†: you have to compete both for content and distribution.When both are done together, and done well, that equals†¦ sales.When the balance is not respected†¦Good debate needs common ground- something we can all agree on. Now that we know how a publisher should work, we can identify what is going wrong (if, indeed, something is going wrong).And no one better than Orna to help with that. You can read her story here. Orna’s publisher didn’t respect the necessary balance between acquisition and marketing. Her publisher took her book about â€Å"strong women rising above their inherited circumstances† and turned it into a love story with a neon-pink cover. â€Å"For the mass market,† she was told.This is not the first â€Å"horror story† (Polly Courtney has a similar one), nor will it be the last. They always follow the same classi c plot: author takes book to publisher, publisher uses book as raw material for making something more â€Å"marketable,† author feels like giving up.To widen the debate: a reflection on data and creative industriesThis is when Porter kicked in with a comparison to the news industry. Before the data-era, the power in newspapers and magazines resided with the editorial team. Journalists wrote what they wanted, how they wanted - and this often resulted in well-written, in-depth pieces on critical subjects.Now, power has shifted to the advertisers. Journalists are not supposed to write what they think is â€Å"good† or relevant; they have to write what data shows will be read and clicked on.This comparison led the audience to a crucial question in this debate: is data compatible with creative industries?Data-driven strategies are all about testing and iteration, repeating what works. Obviously, Marcello points out, big publishers do other things too. If they didn’t, we’d be drowning in a sea of erotica right now. But things might be moving that way, just like they have for journalism.Trying to be iterative in a creative industry is problematic because it stops publishers from finding the next â€Å"big hit†. Big hits are almost always books that uncover a market that either didn’t exist or looked dead (exempli gratia: Harry Potter, Fifty Shades of Grey). Sometimes the acquisition team of a publisher has to take a leap of faith- a leap unsupported by data- and marketing has to trust it.Closing remarksThe balance between editorial and marketing is maybe only one of the challenges facing publishing companies nowadays, but it might be the most important. The balance is at once about publishing itself, what it means, what it does.As Porter has repeatedly pointed out in his articles for The Bookseller or Thought Catalog, we often forget that the big shift happening in the publishing industry is a relatively recent one.   We ar e in this industry and this makes us impatient to see progress and adaptation to change, but we must not forget that no other industry would have reacted quicker or better to such a paradigm shift. It’s not exactly the most comforting of thoughts, but it’s true.Nevertheless, hopefully when I’m in Frankfurt this time next year we’ll have started to see some sort of response to all this kind of thing.Thanks for reading.RicardoCOO, ReedsyIf you enjoyed Ricardo’s thoughts on the business of publishing, you might want to check out some of these posts†¦Patience: The Modern Author’s Lost VirtueAuthorpreneurs VC PublishersUncommon Author - An Interview with Eliot Peper

How to Write Emotional Headlines to Get More Shares - CoSchedule

How to Write Emotional Headlines to Get More Shares Here at , we recently hit over 10 million headlines entered into our Headline Analyzer tool. Thats a lot of headlines. With this massive resource, we began wondering what, exactly, made a highly-shared headline so shareable. Could we find a way to predict whether or not a headline would be well-shared? You may be surprised to hear that we found just such a thing. When we combined our massive database of headlines with our social sharing analytics  and top content reports, we were able to get a unique view of the answer to this question.  It all comes down to something called the Emotional Marketing Value (EMV) score. This is the result of a simple test used to provide an actual rating that can be used to judge how well our headline will be received by others. How to Write Emotional Headlines That Get More SharesWrite More Emotional Headlines with This Free Power Words Tear Sheet So, how should you go about writing more emotional headlines? Start by understanding what constitutes as emotional. Copywriter Karl Stepp offers a great list of highly emotional words that he calls power words for emotional selling. As a handy guide,   I have converted them to this handy tear-sheet that you can download right here. Then, Test Your Headlines With 's  Free Headline Analyzer Our free Headline Analyzer  will help you: Use headline types that get the most traction for social shares, traffic, and search engine ranking. Make sure you have the right word balance to write readable headlines that command attention. See the best  word and character length for search engines like Google and email subject lines, while also seeing  how your readers will scan your headlines. Start by visiting the Headline Analyzer page and entering your headline: As you scroll down through your analysis, you'll see previous headlines you wrote for comparison purposes: The next portion will show you your headline score and the different word types in your headline influencing that score. Here at , we always aim for a 70 or higher: Scrolling over your results reveals a tip on how to better incorporate each word type into your headline: Continue to play with headline combinations until you find one that works best. It's free and you can use it as much as you'd like. How Do We Know Emotional Headlines Drive More Shares? We went through a bunch of the headlines in the system and calculated their EMV score. The results were stunning. Posts with a higher emotional value got more shares. Period. What we found was that on average, posts with a higher EMV were shared more often than posts with a lower EMV score. Posts with a high number of shares frequently reached an EMV Score of 30 or 40, several points higher than posts with fewer shares. The results are pretty cool, but how does this score even work? Recommended Reading: Why People Share: The Psychology of Social Sharing How Can The Emotional Value Of A Headline Be Calculated? Emotional marketing value dates back to the 1960s and 1970s when government research scholar Dr. Hakim Chishti was studying the roots of several languages including Persian, Aramaic, Hebrew, Arabic, and Urdu. As it goes, his research found that there are basic underlying harmonics in language that are always interpreted with the same "emotional" reactions. Where dictionary-based meanings can be mistaken, the sound tones themselves are always interpreted the same way in our emotional response. This means that emotional language creates a very predictable response, something that can be very advantageous to marketers. Emotional language creates a very predictable response, something that can be very advantageous in...The Emotional Marketing Value is a score that looks to asses how a group of words follows these emotional harmonics, and how likely they are to elicit an emotional response from a reader. The Emotional Marketing Value Headline Analyzer   is a tool based on the research that is made freely available by the Advanced Marketing Institute. Using it can easily provide you with such a score. Can this tool predict shares? Maybe. The  Emotional Marketing Value Headline Analyzer  is easy to use. Simply copy and paste your headline into the box and it will give you a calculated score of your headline’s EMV Score. Here is the result for the headline of this post: The tool provide a more complete explanation of the score: This score indicates that your headline has a total of 44.44% Emotional Marketing Value (EMV) Words. To put that in perspective, the English language contains approximately 20% EMV words. And for comparison, most professional copywriters' headlines will have 30%-40% EMV Words in their headlines, while the most gifted copywriters will have 50%-75% EMV words in headlines. A perfect score would be 100%, but that is rare unless your headline is less than five words. Scores are also classified by three emotional types – intellectual, empathetic, and spiritual. The institute provides a few details on what each of these emotional types include. As an example, the emotional classification for this post was intellectual – a perfect fit for , as we are looking to promote a product that requires reasoning and/or careful evaluation. After we saw what EMV can  do, we thought  it would be  helpful to build a new headline analyzer. This free tool combines EMV with several other elements we've found drive shares, traffic, and SEO results. Recommended Reading: How to Write Headlines That Drive Traffic, Shares, and Search Results Positive/Happy Emotions Do A Better Job Encouraging Shares Here's what our top 20 most shared blog posts look like based on emotional sentiment: Ten are positive Nine are neutral Just one is negative This is a small data set, but it appears the anticipation of benefits drives more shares. Anticipation is the feeling that we get whenever we find something (like a blog post) that sparks our curiosity. We immediately begin to anticipate the contents of that post and wonder what we might find on the other side. When it comes to anticipation, our emotions will play a big role in how we finally respond to our own curiosity. Anticipating positive (or happy) events sustains the output of dopamine  into the brain’s chemical pathways, and as renowned marketer Neil Patel says  "scientific experiments show that most people anticipate future positive events, as opposed to future negative events. In the absence of anxious/depressive psychological disorders, people automatically anticipate happiness more than they do sadness." Scientific experiments show that most people anticipate future positive events, as opposed to future negative events. – Neil Patel So, this all begins to add up. Not only do emotions cause us to share, but positive emotions seem to add an additional boost. If we look back to the  three emotional types – intellectual, empathetic, and spiritual – we can easily see a distinct trend towards positive emotions and happiness. In short, popular headlines don't only trigger our emotions, but they help us imagine a positive outcome. They help us imagine a better life.

Syrian Civil War and the UN Term Paper Example | Topics and Well Written Essays - 1000 words

Syrian Civil War and the UN - Term Paper Example Syria is being used as a background for 2 proxy wars. One is between Russia-China and the US. Russia is trying to regain its lost influence in the Mediterranean. Russia also has a number of economic interests in Syria which includes arms sale and infrastructure projects. Libya is a real thorn for Russia and China-they believe that they were tricked in supporting a UN resolution which was then used as a cover for airstrikes against Gaddafi. Due to this mistrust; Russia and China started off by blocking a resolution which asked Assad to hand over power to his deputy. In October 2011 they vetoed another resolution condemning Assad. In February 2012, Russia and China blocked another draft security council resolution and agreed to the Kofi Anan sponsored non-binding peace plan only when the tougher draft is modified. Thus the UN Security Council has been effectively unable to function due to this proxy war. In the absence of Security Council resolution, a UN General Assembly resolution is passed in August 2012 condemning Assad and asking him to resign. (Saad) The second proxy war is against Iran. It is intriguing that the US lifted the ban on military aid to Uzbekistan dictator and turned a blind eye to crushing of popular demonstrations by Bahrain at the same time it wanted Assad to resign. The US is so deeply interested in Syria because of Iran; not because it is a champion of freedom and democracy. Israel and the USA would like nothing better than changing the regime in Iran. However, that seems far-fetched now; so they are contended with breaking the Tehran-Damascus axis. (Tehri) The proxy wars are being fuelled further by the bogey of chemical weapons being raised in the western media these days. It sounds familiar; doesn’t it? First, the media will shout over the top that Assad like Saddam is about to launch weapons of mass destruction any day now. (Hart) Then a concerned President will warn Basher Al Assad of severe consequences.